Displaying: 10/14 for Regional Trends

Record transaction levels drive 2024’s online growth

Kiwi shoppers spent over $6.09b online in 2024, 5% more than they spent online in 2023. Online grew despite tough economic conditions which saw overall retail spending down 1.7%.

What made Q4 2024 a standout season for online shopping?

Online shoppers spent $1.73 billion in Q4 2024, up 9% on Q4 2023. The quarter’s spending peak was not only higher than last year, but held up longer, adding to a strong quarterly performance.

The staying power of online shopping

Online shopping holds strong Kiwis spent $1.5b online in Q3 2024. Online held up better than instore, as shoppers compared prices and searched for value in continued tough economic conditions. See all the latest online shopping data and trends.

How online shoppers navigated 2023’s rough economic seas

Online spending reached $5.8 billion for 2023, just 4% below 2022’s level. Given how tough the economic conditions were in 2023, the extent shoppers tightened their belts, and the fact that 2022 had an exceptionally strong first quarter due to COVID restrictions, this should be considered a strong result. 

Q3 2023 - Shoppers' resilience shines in turbulent times

Online shopping numbers, trends and insights for the third quarter of 2023, highlighting how online shoppers are adapting their behaviours in response to the tough economic conditions.

eCommerce Market Sentiments Report 2023

Our annual look at how online retailers and shoppers saw the last year and what they are prioritising in the year ahead. Along with key insights, it features two case studies and an expert opinion.

Q1 2023 - the economic cut back

A review of online shopping numbers and trends in the first quarter of 2023, exploring the impact that tough economic conditions had on shopping behaviour.

2022 eCommerce review

A summary all the big numbers, drivers and trends that shaped online shopping in 2022.

Q1 2022

Kiwis spent more than $2.2 billion on online shopping in Q1 2022. What drove their shopping behaviours?

The biggest quarter

See how big the numbers were in Q4 2021 and what drove them, and how this spending compares to 2020’s Q4.