Digital Boost

The Government’s digital initiative – Digital Boost – was launched to help Kiwi businesses adapt to, and benefit from, continual advances in technology.

MBIE’s Lisa Casagranda, Director of Better for Business, talks to us about Digital Boost, what they found when they researched over 2200 Kiwi businesses and the tools and support Digital Boost offer retailers to grow their business.

Content type
Latest eCommerce Insights
Lady with laptop conscious shopping

Q1 2024 - The search for value continues

The search for value continues Kiwis spent $1.39 billion online in the Q1 2024, up 2% on Q1 2023. Online’s continued growth this quarter was driven by 19% more online transactions than the year before.
Woman sitting next to a laptop with credit card in hand

Q1 2023 - the economic cut back

A review of online shopping numbers and trends in the first quarter of 2023, exploring the impact that tough economic conditions had on shopping behaviour.