Welcome to the eCommerce Market Sentiments Report, our annual look at how online retailers and shoppers saw the last year and what they are expecting and prioritising in the year ahead. In this latest report:
- Research undertaken in February 2023 shows us that the economic conditions are driving big changes in online shoppers priorities and behaviours. How do our findings compare to how online shopping is changing?
- We highlight two Kiwi retailers who are mastering the art of adapting in a dynamic environment. The Sleep Store explains how a multi-channel business model is resonating with their customers. And Animates tell us about how having both physical and online stores helps them deliver to their customers’ changing needs.
Watch our shopper video to see what online shoppers are prioritising in 2023.
