The value of sales events

Leading sports supplements provider, Sportsfuel have used sales events to drive customer acquisitions and grow existing customers. See the results and what they’ve learnt.

Watch the video to find out more.

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Latest eCommerce Insights
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Record transaction levels drive 2024’s online growth

Kiwi shoppers spent over $6.09b online in 2024, 5% more than they spent online in 2023. Online grew despite tough economic conditions which saw overall retail spending down 1.7%.
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What made Q4 2024 a standout season for online shopping?

Online shoppers spent $1.73 billion in Q4 2024, up 9% on Q4 2023. The quarter’s spending peak was not only higher than last year, but held up longer, adding to a strong quarterly performance.